June 19, 2009

Why do we love booze?

Jameson Whiskey is still questioning their appeal.

(Previous work in this campaign here.)

It could just be the taste. Or maybe it's that tingly, warm glow that lowers inhibitions.
I hope Alcohol Advertising Awareness Week has prepared you to enjoy the weekend with the libation of your choice.


  1. I saw this on the subway the other day. I'm not a fan.

  2. I liked the ads I saw on the subway last summer a lot better. Similar design, but the copy seemed much more witty to me.