July 31, 2013

It's not a phone. It's a camera.

I take far more pictures than I make phone calls. No wonder smartphone commercials are focusing on their camera.
iPhone spot by TBWA\Media Arts Lab.

Windows Phone spot by Crispin Porter + Bogusky.

Which one do you like better?

(Full disclosure: Windows Phone is a client of mine.)

UPDATE: Nokia just upped the ante.