Jameson Whiskey is still questioning their appeal. (Previous work in this campaign here.) It could just be the taste. Or maybe it's that tingly, warm glow that lowers inhibitions. I hope Alcohol Advertising Awareness Week has prepared you to enjoy the weekend with the libation of your choice.
In honor of St. Patrick’s Day, here are some new subway ads from Jameson Irish Whiskey’s “It could just be the taste” campaign. I originally saw this campaign on the trolleys in Boston, you can check out those ads here.