December 5, 2008

Have a drink to celebrate your right to drink

Hooray! Prohibition was repealed 75 years ago today.

You can check out last year’s Repeal Day campaign from Dewar’s here.

December 3, 2008

Is your ad believable?

If not, consumers are more willing than ever to call you on it.

sticker spotted in White Plains, NY

Interesting graffiti project that uses the [citation needed] tag from Wikipedia to point out dubious advertising claims.
More here and here.

December 2, 2008

Bottoms up

Maker's Mark has blanketed the subway under Grand Central with ads.

Sure, they put this ad over a set of stairs. But does anyone believe that's what's they were thinking when they presented "Great going down" to the client?
Anyway, here's the rest of the campaign:












November 27, 2008

Is it cold enough for ya?


WeatherProof is giving customers money back if "the maximum temperature measured at New York's Central Park is 32° F or lower on Thanksgiving Day"
You had to buy a coat ahead of time, register online and the forecast doesn't even look close.
I've heard of car dealers and furniture stores doing stunts like this in the past, but I wonder if they're more common in tough ecomomic times.

November 26, 2008

Does anybody drink this stuff?

Pom has been doing a ton of advertising, but I haven’t actually seen anyone with a bottle of it.

Suicide imagery always captures attention though.



November 25, 2008

Are lottery tickets recession proof?

Well if you win, you can afford to feed your family.

Today is the last day of the New York lottery's Turkey Raffle.

November 20, 2008

Who needs a bailout?

Is this Hyundai ad a jab at the Big 3 Detroit automakers who went to Washington with hat in hand?

Don't think that was their intent, but the timing makes it funny.

November 18, 2008

Motrin campaign causes headaches


Maybe telling moms that their kids are a pain isn’t the best way to sell them a pain reliever.

Johnson & Johnson just pulled the campaign and issused this apology on their site.

You can read more in this Ad Age article, “How Twittering Critics Brought Down Motrin Mom Campaign”