Would your ad be better without any copy?

This is the first I’ve seen, but Havaianas has been doing beautiful ads for awhile.

Do you see the light?

Happy to see better ads for Heineken Light. Big improvement over their previous stuff.

How do alcohol brands handle online?

Two ads I haven't posted before in their ongoing print campaign.

The turning the “8” on the happy hour sign so it reads “5 to infinity” works better in the recent TV spot. (Which surprisingly I can’t find anywhere online.)
But it’s pretty difficult to turn a good TV spot into good print.

What's the best way to sell a camera?

Panasonic has a headline driven campaign for Lumix out.
Olympus is taking a very different approach with a YouTube contest.

The opposite page featured this augmented reality product demo.

Are you ready for the new season of Mad Men?

You can apply for a job at Sterling Cooper Draper Pryce on AMC’s site.
And Banana Republic is repeating last year’s contest to win a walk-on roll.

Is that different than your "O" face?

Fun little promotion for the Mohegan Sun casino.

But why ask people to email their photo instead of integrating with their facebook page?

Is there such a thing as too much cross-promotion?

I'm reminded almost everywhere I go that I still haven't seen the latest Pixar movie.

Can a cheesy pickup line make you fall in love again?

I’ve seen a ton of headlines waxing nostalgic about cheese since posting the Kraft Macaroni and Cheese taxi top ad last week.












"Rich & Cheesy. It's the other Hamptons."

Can we please stop making up words already?

Does every device have to be schizophrenic?

Just saw these ads on opposite sides of a bus shelter at 20th and 5th.


Phones that play movies. TVs that make calls. We live in the future people.

Got the cheesiest?

This nostalgic execution reminds me of the "Got Milk?" strategy.