Check out this Slate article by Rob Walker of murketing.com. He makes “a call to commercial persuasion pros to use their skills on behalf of causes and ideas they believe in.”
I think it's a great idea. Wasn't there that whole thing about humanitirian awards for Cannes. It'd be nice if the ad world was going in the direction of doing good. It would make me feel better of myself.
I think it's a great idea. Wasn't there that whole thing about humanitirian awards for Cannes. It'd be nice if the ad world was going in the direction of doing good. It would make me feel better of myself.
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