November 11, 2008

¿Cómo se dice copywriter?

Q. A quick question - google can't seem to give me the answer - what is copywriter in Spanish please?
- Anonymous

A. OK Anónimo,
I tried a few free online translation sites and came up with “escritor de anuncios” - which translates back into English as “writer of ads.”
Sounds a bit clunky to me, so I asked Julian Garcia, a copywriter at Hispanic agency Dieste Harmel & Partners. Here’s his response:
"Escritor," which means "writer" in English. That's the term used in advertising agencies in South America and Spain.

2 comments:

  1. Here in Brasil copywriter is Redator.

    Cheers!

    Pedro Bullos

    www.pedrobullos.comm

    ReplyDelete
  2. In Argentina, copywriter is Redactor.
    That´s it.

    ReplyDelete