Is your ad as good as your product?

I don't like Swedish Fish, but I loved their old campaign.

This new work still has the right quirky vibe. I saw a few other ads around Austin and Dallas several weeks back, but I didn't manage to take photos of any others.

Pic found here

Snapped this on South Congress.

Is it possible for word play to come back into vogue?

I always write lines like this and clients always kill them for being repetitive.

Do you have kids?

My perspective has changed quite a bit since I became a father. I wonder if I would have liked these headlines a year ago?

Are you too drunk to hail a taxi?

Jose Cuervo has an app that automatically calls the closest available taxi. Pretty smart idea for an alcohol brand.

Lauren sent this pic in reply to my post about ads advertising apps that are ads.